Instagram

Interviews

Shopping in Bucharest (II) – Casa Frumoasa

December 8, 2013

IMG_1438

Casa Frumoasa, owned by Julia Kristensen, reunites “exclusive menswear brand, sartorial tradition and special services such as VIP receiving or Valet parking”. Mrs. Kristensen practically blazed the way for luxury menswear in Romania. There are three Casa Frumoasa stores in Bucharest, located on 40 Lascar Catargiu Blvd, JW Marriott Bucharest Grand Hotel, 90 Calea 13 Septembrie and on , 63 – 81 Calea Victoriei (Radisson Blu Hotel) but you should definetly visit the one located on Lascar Catargiu.

IMG_1437

The first reason is the building. It was designed in a distinctive Neo-Romanian style with a specific national character that emerged in the late 19th century by the famous Romanian architect Duiliu Marcu. The building was brought back to life in 2008 by Mrs.Kristensen who spent a small fortune restoring it.

IMG_1440

The second reason is the brand’s portfolio: Scabal, Salvatore Ferragamo, Santoni, Lanvin Men, Jacob Cohen, Emanuelle Maffeis and Zimmerli. And if you like gourmet cuisine there could be a third reason. In 2011 Julia  Kristensen brought the experience of luxury one step further by inaugurating a spectacular restaurant fittingly entitled Veranda Casa Frumoasa designed by Elena Busato – I have never tried Chef Avi Steinitz’s recipes but I heard truffle cream soup is delicious.

IMG_1443IMG_1447 IMG_1444 IMG_1446

IMG_1450 IMG_1452 IMG_1454 IMG_1455 IMG_1458 IMG_1461 IMG_1462 IMG_1464 IMG_1467 IMG_1468 IMG_1469 IMG_1466

IMG_1470 IMG_1477 IMG_1471 IMG_1472

IMG_1478 IMG_1482 IMG_1483 IMG_1496

IMG_1484 IMG_1480 IMG_1481 IMG_1485 IMG_1488

IMG_1441